Instant Obsession: Meet Plukka’s Budget-Friendly Luxe Jewelry
What do I love?
Saving money and yet looking like I didn’t.
And so I live for flash sales, off-price retailers, and, now, the beauty that is Plukka.
A few weeks ago, I was lucky enough to be invited to a breakfast preview in honor of jewelry e-tailer Plukka, and let me tell you — it’s GENIUS.
In short, Plukka starts out by designing a piece and embarking on the same sort of flash sale you may see on an Ideeli or Gilt type of site – however, it’s a single piece that’s available for a day or two, and as more people buy it, the price goes down!
Ultimately, the final price is decided by the amount of people who purchased it — but everyone who did purchase it will get the same low price. This makes everyone a winner – decreased risk, increased savings all around — and helps us to get more awesome fine and UNIQUE jewelry looks. And by only making pieces that will be bought, there’s no overstock, too – better all around! Also, shopping with our friends is rewarded! Say you love an item and share it with your besties -you’ll get an additional discount if those friends buy—up to 40 percent off for those who refer three friends who end up getting that product!
I think this site is GENIUS, and can’t wait to take part. What do you think?